Welcome to the North Pole Press Room, where important news about The Elf on the Shelf®, including press releases, product information, images, videos and bios, can be found.
Please contact Santa’s helpers listed below if you need more information or would like to schedule an interview. Thank you for stopping by, and Merry Christmas!
North Pole Portfolio
Brand Overview PDF Download
Scout Elves at Play® Overview PDF Download
Elf Pets® A Saint Bernard Tradition Overview PDF Download
2016 North Pole Fashion Shoot (Video)
Scout Elves Take Flight (Video)
Santa’s Elite Elf Training Team (Video)
An Elf’s Story™ Official Trailer (Video)
Claus Couture Collection® Overview PDF Download
Elf Pets® A Reindeer Tradition Overview PDF Download
Scout Elf Return Week™ Press Release
Product Images Zip Download
Lifestyle Images Zip Download
The Elf on the Shelf® Story (Video)
Chief Elf Executives
Founder | Creatively Classic Activities and Books (CCA and B, LLC)
Co-author of The Elf on the Shelf® books
Carol Aebersold is the award-winning co-author of The Elf on the Shelf®: A Christmas Tradition. At Creatively Classic Activities and Books, the publishing house she co-founded, Aebersold is an active partner, and has subsequently been named a Business Person of the Year by the U.S. Small Business Administration.
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Founder and co-CEO | Creatively Classic Activities and Books (CCA and B, LLC)
Co-author of The Elf on the Shelf® books and author of Elf Pets®: A Reindeer Tradition
Chanda Bell is the co-author of the acclaimed The Elf on the Shelf® series and the co-CEO of the books’ publishing company, Creatively Classic Activities and Books (CCA and B, LLC). As the company’s creative force, Bell is credited with expanding the company’s line with new titles each year.
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Founder and co-CEO | Creatively Classic Activities and Books (CCA and B, LLC)
Christa Pitts is the co-CEO of Creatively Classic Activities and Books, the publishing company behind the best-selling Christmas classic The Elf on the Shelf®. Pitts guides the strategic business vision of the company and oversees the operational side of the company, which includes sourcing, production and sales strategy.
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The Elf on the Shelf®, Elf Pets®, and Claus Couture Collection®, among numerous other trademarks on this site are registered to and/or otherwise protected by CCA and B, LLC under United States and international intellectual property laws. Except as outlined below, all intellectual property, including copyrighted marketing materials, used on this site may not be reproduced, copied or otherwise manipulated in any manner without the express, written permission of CCA and B, LLC.
If you are a member of a news media organization or trade publication you may download CCA and B’s trademarks and marketing materials as displayed for non-commercial use only, provided you reproduce the trademarks and marketing materials in the exact original form of display and retain all trademark and copyright and notices.
For specific questions regarding your limited, non-commercial use of CCA and B’s trademarks and marketing materials, please e-mail Christyne Muller at Christyne.Muller@elfontheshelf.com.
