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Our Story

In a Christmas cottage at the North Pole, Santa waits each night for the return of his Scout Elf® messengers. Suited in red and wearing white pointed collars, these elves help Santa manage the Nice List, sort mail, or assist with any tasks large or small which involve humankind. During the holiday season, families all over the world adopt The Elf on the Shelf® Scout Elf® messengers and name them, activating the Christmas magic inside of their hearts, so they can fly back and forth from the North Pole to the human world for nightly visits with Santa Claus.

However, Santa doesn’t just need the help of the elves, he also recruits humans to tell his stories, and that’s where The Lumistella Company begins. Click on a box to learn more about us and the ways we help bring Santa’s North Pole to life.